Product analytics. Optimisation
Strategy block. Session 8
3 min readFeb 23
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How product analytics helps companies to build a better business?
- Understand how people are using the product: user flows
- Analysing A/B test performance: A/B test, user & event reports
- Find bottlenecks in the product funnel: product funnels
- Identifying what makes some users your best customers: retention analysis
